Qualitive questionnaire on audience research with answers.

This questionnaire like the previous one (The one on was sent to the 20 people like before however only half of them replied with their answers), they again were the 6 girls to 4 boys.

1) How do you prefer to view film?

At home
Through the internet
At the cinema

2) How do you hear about films?

Through teletext
Magazines
Trailers
On the radio
On the television

3) When going to the cinema who do you prefere to go with?

Family
Friends
On your own
With your girlfriend/Boyfriend

4) Which cinema do you prefere?

Odeon (Riverside)
Vue (Castle Mall)
Hollywood Cinema (Anglia Square)
Cinema City (St. Andrews Street)

4) i) Reasoning for cinema preference

It's cheaper
Better food
Better seating
Better quality of sound within cinema screening


Answers to the questions

1)
At home 3
Through the internet 2
At the cinema 5

2)
Through teletext 0
Magazines 1
Trailers 3
On the radio 1
On the television 5

3)
Family 2
Friends 5
On your own 1
With your girlfriend/boyfriend 2

4)
Odeon (Riverside) 4
Vue (Castle Mall) 4
Hollywood Cinema (Anglia Square) 1
Cinema City (St. Andrews Street) 1

4) i)
It's Cheaper 3
Better Food 3
Better Seating 3
Better quality of sound within Screening 1...